Raft of announcements from Vodafone – bidding for the social butterfly of MSPs crown

these are mostly more consumer than business but still show an interesting trend towards providing a mashed up mobile offering via Vodafone’s Live Portal.

in the last few days Vodafone have announced enhanced offerings with :

Yahoo to offer a seamless co branded IM application across PC and Mobile platforms with IM from PC to Mobile and vice versa

Microsoft offering a similar product using the Windows Live Messenger platform live search is probably not far behind

Google mobile maps and mobile search (java app) with enhanced listings and Google filters to ensure you are only provided with content accessible, suitable or compatible with your handset on or off Vodafone Live ( who decides suitable? )

eBay mobile (application) for tracking your auctions online

and Google again well youTube offering a daily selection of videos through the Live! portal.

interesting, wouldn’t like to have to tot up that little lots share prices. but shows that Vodafone is not ashamed to tie itself to some of the biggest names out there to provide content to subscribers.